For real estate agents
Your courses, your CRM and your coach,
all in one place.
Every 5-Minutes real estate course, a CRM built for how agents actually work, and monthly live training with John on how to use it. One membership, one login: your Edge Advantage over the competition, 5 minutes a day.
Created by John D. Mayfield, broker, an instructor and Hall of Fame recipient of the Real Estate Business Institute (REBI), 2022 Missouri REALTORS® State President and the 2026 Missouri REALTORS® State REALTOR® of the Year.
★ Founding member $99/mo, locked in for life · regularly $149
Cancel anytime · Works with any brokerage
All in one program
Everything you need, and John to guide you
One program, one login, and step-by-step help setting it all up.
Your CRM, set up with John
John guides you step by step in setting up your contacts, pipeline and follow-up.
Landing pages for new leads
Pages that capture buyers and sellers and drop them straight into your CRM.
RPR local market reports
Put RPR market reports to work in your follow-up and listing presentations.
Showcase your listings
Beautiful property pages for the homes you list.
Your own website
Build a website that looks like the professional you are.
Online appointment booking
Let clients book showings and listing appointments from a link.
QR codes
For signs, flyers and open houses, linked right to your pages.
Forms & surveys
Collect leads, feedback and open-house sign-ins automatically.
Build a course to sell
Even create your own online course as a side hustle, on the same platform.
Monthly coaching calls
Live with John every month, with time for your questions.
Video library
Every training and tutorial recorded, so you can learn anytime.
Members-only community
Share best practices with agents who are building the same way.
John’s NEW program, 5 Minutes to Smarter Real Estate Marketing (a $997 value), plus every other 5-Minutes real estate course, at no extra cost.
Sound familiar?
Too many apps. Too little follow-up.
Leads in one place, texts in another, notes on a sticky pad and a marketing plan you mean to get to. Most agents don’t need more tools. They need one system they actually use, and someone to show them how.
Edge Advantage puts the learning, the system and the coaching together, so what you learn on Monday is running in your CRM by Friday.
1 · Your courses
Every real estate course, included
Short, practical lessons you can use the same day. Bought one at a time, these courses total $2,491. Members get all of them, plus every new real estate course we add.
5 Minutes to Smarter Real Estate Marketing
16 modules: niche, sphere, video, email, farming, listings and more.
Sold separately: $997
5-Minutes to a GREAT Real Estate Letter or Email
Write letters and emails clients open, read and answer.
Sold separately: $498
5-Minutes to a GREAT Real Estate Podcast
Plan, record and publish a podcast that builds your brand.
Sold separately: $498
5-Minutes to a Successful Business Plan
Turn your goals into a simple plan you actually follow.
Sold separately: $4982 · Your CRM
One system for your whole business
The same platform John uses to run his own businesses, set up for real estate so you’re not starting from a blank screen.
Contacts & pipeline
Every lead, client and past client in one place, with a pipeline from first call to closing.
One inbox
Texts, emails and calls in a single conversation view, so nothing slips through the cracks.
Automatic follow-up
Campaigns that keep in touch with new leads and your sphere while you’re out selling.
Calendar & booking
Let clients book showings and listing appointments from a link, with reminders sent for you.
Websites & lead capture
Landing pages and forms that drop new leads straight into your pipeline.
Review requests
Ask happy clients for reviews with one tap, and build your online reputation.
Mobile app
Run your business from your phone between appointments.
3 · Your coach
You won’t figure it out alone
Most CRMs come with a help article. Edge Advantage comes with John.
Monthly live training
Each month John walks you through the CRM, live: what to set up, what to automate and how to use it in your business.
Replay library
Missed a session? Every training is recorded so you can watch it on your schedule.
Bring your questions
Live Q&A in every session, so you get answers for your business, not someone else’s.
Do the math
On your own, or with Edge Advantage
On your own
- Real estate courses, bought one at a time: $2,491
- A separate CRM, set up yourself
- Learning the software from help articles
- Several logins and bills
Edge Advantage
- Every real estate course, plus new ones
- Your CRM, set up for real estate
- Monthly live training with John
- One login, one membership: $99/mo for founding members
Founding members
Lock in $99 a month, for life
We’re opening Edge Advantage to our first 10 founding agents. Founders help shape the program, and keep their rate for as long as they stay a member.
- Every 5-Minutes real estate course (a $2,491 value), plus new ones as they launch
- Your own CRM, set up for real estate
- Monthly live training with John, plus the replay library
- Your $99 rate locked in for as long as you stay a member
- A free signed copy of John’s book, 21 Mistakes Real Estate Brokers Make
- Cancel anytime
Questions first?
Ask John before you join
Ready now? Join for $99/mo. Not sure yet? Tell us a little about you and John will reach out personally to answer your questions.
For brokers and team leaders
Your policy manual, brought to life
Turn your office policy and procedures manual into short, searchable lessons your agents will actually use.
Your coach
Hi, I’m John Mayfield.
I’ve spent my career in real estate as a broker, an instructor and a coach. I took over my mom’s office, Mayfield Real Estate in Farmington, Missouri, founded Global Real Estate School, became an instructor and Hall of Fame recipient of the Real Estate Business Institute (REBI), served as the 2022 Missouri REALTORS® State President, and was named the 2026 Missouri REALTORS® State REALTOR® of the Year.
I run my own businesses on this same system. Edge Advantage is how I share it with you: the courses, the CRM and a coach who uses it every day.
What students say
Learning from John
"John Mayfield has been the most friendly and helpful instructor of my career! His courses are exceptional, from the study guides to the practice tests, I was able to pass my exam with flying colors. Thank you John!"
Lara P.Google review"John has a great course! His voice is so pleasant on the recordings. Learning made simple! … He always answered promptly when I had a question. Hope to meet you someday John!"
Betty M.Google review"A special thank you to John Mayfield for his excellent instruction. John does a fantastic job of presenting the material in a clear, concise, and practical way. … Five stars all the way!"
Paul R.Google reviewFrom Google reviews of John's real estate courses at Global Real Estate School.
Questions
Frequently asked
Who is Edge Advantage for?
Real estate agents at any stage, new or experienced, at any brokerage. Edge Advantage is a membership, not a brokerage, so you stay right where you are.
Do I need to be good with technology?
No. Your CRM comes set up for real estate, and the monthly live training walks you through it step by step. Bring your questions.
What does the founding rate include?
Every 5-Minutes real estate course, your CRM, and the monthly live training with replays, for $99 a month. Your rate stays at $99 for as long as your membership stays active.
Are texting and phone calls included?
Phone, text and email usage is billed separately at cost, so you only pay for what you use. Before you can text, each account completes a one-time carrier registration; we’ll walk you through it.
I already have a CRM. Can I move my contacts?
Yes. You can import your contacts from a spreadsheet, and we’ll show you how.
Can I cancel?
Yes, anytime. You can export your contacts before you go. If you cancel, a founding rate can’t be restored later.
Does this count for continuing education (CE)?
No. These are professional development courses. For licensing and continuing education, visit Global Real Estate School at GlobalRealEstateSchool.com.
Your courses, your CRM and your coach.
All in one place.
Join as one of our first 10 founding agents and lock in $99 a month for life.
Join for $99/moLocked in for life · Cancel anytimeQuestions first? Ask John →